What Is SEO?
SEO stands for Search Engine Optimization; a complex process boiled down to an easy acronym. Put simply, the purpose of SEO is to drive traffic to your website by increasing its visibility on search engines like Google and Bing. However, due to the variability of search engine algorithms, SEO optimization is a tricky and changeable process. That is why it is necessary to hire knowledgeable marketers to perform SEO services for your new or existing website.
To increase traffic to your website and turn that traffic into new customers, you need effective SEO tactics. This is because SEO is one of the most sustainable marketing strategies. Companies that have effective SEO are thriving and the ones that don’t are failing. To ensure that your company succeeds, our team will use on-page and off-page SEO strategies. This increases the visibility of your company’s website on popular search engines. As we drive your site to a high ranking on Google and Bing, you will see the turnover in quality leads and revenue for your business.
Our SEO Strategies
We begin with an SEO audit of your current website to determine areas where your site is already ranking and where you need improvement. With this information, we build a plan for on and off page SEO strategies. For on-page tactics, we focus on unique content creation, rich with relevant keywords and optimized images. Our content creation services extend to copywriting, editing, and blogging to ensure your site is full of relevant content. When it comes to off-page SEO, we put our efforts into link building and managing your reputation.
On-Page Optimization
- Unique, Readable Content
- Targeted Keyword Research
- Enhanced Page Speed
- Optimized Images
- Schema Markup
Off-Page Optimization
- Link Building
- Social Media Engagement
- Review Monitoring
- Google My Business
- Memorable Branding
These two SEO approaches ensure that new customers are driven to your site, like what they see in terms of quality layout, and hire your company.
But those strategies are just the beginning of the SEO services we have to offer. When you employ our monthly SEO updates, we will regularly review your content, web structure, and search engine ranking. During this process, we will check for needed updates, refreshing and building content over time. This ensures that your new or existing website isn’t a shooting star with a short boost, but a website that continually earns customers, great reviews, and revenue.
Starter
Package- 2.5 Hours Monthly
- On-Site SEO Only
- Per Location
Professional
Package- 5.5 Hours Monthly
- On-Site & Off-Site SEO
- Service Area Optimization
- Citations
- Google My Business Optimization
- Per Location
Advanced
Package- 10 Hours Monthly
- On-Site & Off-Site SEO
- Link Building
- Blog Writing
- Portfolio For Product Optimization
- Product Catalog
- Per Location
Content Creation
Our writers research your business and ask questions about your goals to personalize your content. Because we focus on research-based strategies, we tailor your content to your business, the area where you operate, and the customers you want. In house, we then write, edit, and publish content that reflects these business values.
Beyond personalization to make your content feel relevant to customers, we also practice the listed on and off page SEO strategies to make your new website search-engine friendly. With dedicated keyword research and an understanding of the target audience, we create your unique content. This balanced approach makes content that draws in both your new customers and the Google algorithm.
Web Design/Development
Copywriting
Our team of experienced copywriters are the people behind the curtain, creating website content that embodies your business. They are masters of tone, style, and research, shaping persuasive content that catches your customers’ attention. Their words will explain your business, capture your mission, and create a compelling call to action. By writing content that meets these goals, our copywriters will enhance your brand’s awareness and funnel search engine results to your website.
Copyediting
Our copywriters have extensive experience with editing to ensure your new web copy is error and plagiarism free. Also, if you have an existing website with original content, we can review it. From mechanical errors to grammar checks, we will revise your content for readability and correctness. We will also enhance your current content using SEO strategies to help you rank in search engines.
Blogging
Our writers research niche topics in your industry that are continually or recently popular for search engines. They will then create original content that highlights those topics using keywords, links, and readability. However, our writers create these blogs with a focus on your customers, not just Google algorithms. That is why we concentrate on the quality and interest of our writing, making it engaging to readers and valuable for SEO.
